Results for Articles:
PR is a stressful, time-consuming, crisis-filled, sometimes thankless job. Here's why professionals should give thanks for those often-difficult aspects of the work they do.
11/26/2014 2:53:25 PM
PR pros can access reams of tips about writing and pitching successfully, but they can also learn quite a bit from considering what not to do.
11/25/2014 2:52:36 PM
An Uber executive's remarks became big news though they weren't intended for publication. It's always important to set ground rules with reporters.
11/20/2014 2:52:03 PM
Relevance and timeliness are two of the most important factors for reporters. Here are a few ways to make your pitch have some urgency.
11/18/2014 2:52:57 PM
Do the stories you're telling on behalf of your brand show your real passion? Do they have a protagonist and antagonist? They should.
11/13/2014 2:52:40 PM
Sometimes clients go into relationships with agencies unaware that they have responsibilities, too. Those that do have that understanding fare much better.
11/11/2014 2:52:02 PM
What client and journalist behaviors really get under PR professionals' skins? Here are a few of the worst examples.
11/7/2014 2:53:39 PM
Though the best of us may stumble at times, pros can perfect their oral presentations by avoiding these gaffes.
11/5/2014 2:52:34 PM
Ghouls, ghosts, and goblins have nothing on these terrifying client behaviors.
11/3/2014 2:51:06 PM
Election day in the U.S. is less than a week away. Here are some lessons PR pros can learn from this year's campaign, as well as some issues they may want to tackle.
10/31/2014 1:52:41 PM
There are some things all communication pros can relate to. Here's a list to let you know you're not alone.
10/30/2014 1:52:09 PM
The World Series is in full swing. What can PR agencies learn from the Giants and the Royals as they battle it out? Quite a bit.
10/27/2014 1:49:12 PM
The words you use matter. If you’re repeating negative terms back to reporters or using words no one outside your industry understands, it’s time to revise your lexicon.
10/24/2014 1:52:55 PM
News stories often fit particular molds. Here are a few of the templates to look for.
10/23/2014 1:52:03 PM
The strength of public relations lies in the strategy behind messaging, graphics, and placements. Pros can be on top of their game with these tips.
10/21/2014 1:52:29 PM