7 ways to increase online donations

Hospitals and nonprofits are turning old-school donor solicitations into sharp online fundraising campaigns. First stop: the landing page.

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Don’t get sick over the opportunities—and resources—you might have missed. Instead, look at this infographic, and think about design.

SocialFish.org says: “Online giving is on the rise. Therefore, optimizing your website’s donation landing page is fundamental in increasing your nonprofit’s online donors.”

To grab—and keep—the attention of potential donors, landing pages should include:

A compelling title and banner with optimized keywords and a logo

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