Who do you trust with your personal information?
If you’re anything like me, your answer doesn’t include anything resembling a social media website or government entity.
We’re not alone in our distrust. A recent survey from Reason.com
asked “Which of the following do you trust the most with your personal information?”
• The Internal Revenue Service or IRS: 35 percent
• The National Security Agency or NSA: 18 percent
• Google: 10 percent
• Facebook: 5 percent
• None: 28 percent
• Don’t Know: 3 percent
• Refused: 1 percent
That’s right—people trust the IRS more than the NSA or, somewhat shockingly, Facebook and Google when it comes to their personal information.
Asked who they think is most likely to violate their privacy, respondents answered overwhelmingly NSA, with 36 percent saying NSA was most likely to do so. Facebook was No. 2 on the list, at 26 percent.
I’m a bit curious about the 1 percent that refused to answer. Does that mean they fear Reason.com shouldn’t be trusted with our personal information?
[RELATED: Our one-day boot camp will whip your social media into shape! Hear how to build a loyal audience, increase media coverage, and inspire your employees.]
Whatever the case, asking anything personal on Facebook appears to increasingly be a no-no. Take note, brands.