Your primer to on-camera media interviews

Nervous about going in front of the camera? This video guide from Entrepreneur provides useful dos and don’ts to remember the next time you’re on the end of a reporter’s microphone.

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They originally nabbed the wrong guy, and news outlets were having a blast talking about the fugitive beer dumper. Fox News called and asked me if I could appear on whatever midday show was airing at the time and comment on the story.

I was terrified.

Although I survived the interview, I knew I had plenty of room for improvement. I could have used a primer like “The Esquire Guy’s Guide to Media Interviews”:

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