Results for Articles:
Putting the right person in the position of working directly with a PR agency can save everyone a lot of frustration.
7/18/2014 1:52:58 PM
Quite a few PR professionals write press releases from a template, and that practice has trained reporters to largely ignore them.
7/16/2014 1:46:05 PM
If you want your press release to get you demonstrable results, it's a matter of quality over quantity.
7/11/2014 1:46:18 PM
A well-kept inbox is just as important as an organized desk or a highly maintained calendar. It’s all about saving precious time, so meet the delete.
7/9/2014 1:52:40 PM
Major brands including Mars and Anheuser Busch are extending their payment terms to as long as 120 days. That puts a lot of financial pressure on agencies.
7/9/2014 1:46:34 PM
Boosting a client’s reputation alone won’t cut it anymore. Here are some ways to ensure that you can prove your worth.
6/27/2014 1:53:02 PM
ING surveyed about 400 reporters and found that they believe social media is a fact of life, but are iffy about it, and don’t have the highest standards of accuracy on such sites.
6/25/2014 1:52:01 PM
The wisdom one can obtain on the baseball diamond can apply to the workplace. Both fields of engagement require discipline and teamwork.
6/23/2014 1:48:17 PM
Vocus’ State of PR and State of Marketing reports found that a little more than half of PR and marketing pros have content marketing strategies, but it’s not at full saturation yet.
6/20/2014 1:51:31 PM
On a recent episode of NPR's 'On Point,' the hosts dug into how phrases such as 'no offense' and 'to be honest' can make one look, well, pretty dishonest.
6/13/2014 1:51:20 PM
A college senior nabbed the opportunity to speak with the firm’s Midwest director, Bill Zucker, by simply asking a question. That’s one of several things job seekers should do.
6/12/2014 1:52:53 PM
The immediacy and vast scope of the Internet and an updating of SEC regulations have diminished its importance, but it retains some value for key reasons. Read on…
6/10/2014 1:51:44 PM
The noble citizens of Westeros are constantly trying to one-up each other, either in battle or through destroying reputations. Who’s winning the PR portion of the game?
6/9/2014 1:49:00 PM
You're going to learn about a lot of industries you don't care about, you'll be expected to work on weekends, and your clients won't understand anything you do. Excited yet?
6/6/2014 1:52:56 PM
Public relations is constantly changing, but a few bits of wisdom are as true now as they were a century ago.
6/5/2014 1:51:55 PM