Results for Articles:
These small favors will cost journalists little or nothing, and will earn gratitude and thanks from stressed, harassed PR reps everywhere this Thanksgiving.
11/25/2015 2:47:45 PM
Just as sexual reproduction of flowers led to the evolution of hummingbird wings, technology prompts evolution in PR, marketing and other areas.
11/24/2015 2:52:51 PM
Here’s a catalogue of PR characters to stay away from, complete with warning signals and dire consequences, from an industry veteran who’s seen it all—from the inside.
11/20/2015 2:51:15 PM
This communicators asserts that the shortest way to a successful PR career looks like this: Social-club success in college → sparkling resume → plum internship → PR dream job. Here’s how to make it happen.
11/19/2015 2:51:06 PM
Savvy, healthy communications agencies know how to gain new business, nourish partnerships and realize when separation is necessary. Here’s how you can do the same.
11/18/2015 2:52:32 PM
Public relations pros and marketers can get more mileage out of their organizations' content when they work together.
11/18/2015 2:47:17 PM
Several communications pros shared what they consider to be their responsibilities in today's digital- and traditional-media landscapes.
11/18/2015 2:45:21 PM
Delighted or deleted? Three ways to improve the fate of PR pitches in busy newsrooms.
11/12/2015 2:51:52 PM
The movement has gained popularity online and internationally, raising money and awareness for men’s health. Here’s how you can make your efforts as successful.
11/6/2015 2:51:00 PM
Though many say PR is dead, this author argues that its strategies are necessary in an age in which advertising and marketing gets blocked.
11/3/2015 2:51:00 PM
Gathering media contacts by pulling a list from a database isn’t where the work ends, it’s where it begins. Follow these steps to fine-tune it into a powerful resource.
10/30/2015 1:53:00 PM
Cutting loose a client isn’t a decision to make lightly. Reputation and livelihoods may be at stake.
10/30/2015 1:51:40 PM
Large companies rarely have just one person who oversees reputation management. Here is an argument for why that shouldn’t be the case.
10/29/2015 1:53:00 PM
Public relations is among the most stressful jobs in the U.S. When the pressure gets to you, take time to be thankful.
10/28/2015 1:52:00 PM
Court a journalist in the same way you'd court a potential love interest—not with flowers and ballads, but with attention focused on their interests.
10/22/2015 1:51:59 PM