Results for Articles:
A source who misled a New York magazine reporter has hired a public relations agency to help him through the mess. Maybe it’s not such a bad idea.
12/18/2014 2:51:18 PM
If you want to guarantee that a reporter will never call you back and put you on his or her email "block" list, do these things.
12/17/2014 2:52:38 PM
A new survey has found that the public perceives PR pros as smart, but also duplicitous. Is that a problem that needs fixing?
12/15/2014 2:48:46 PM
The philosophy behind yoga advocates for clear thinking and focused energy. Those things can help greatly with stressful PR work.
12/12/2014 2:52:53 PM
Since 2004, the number of working journalists has fallen precipitously and the industry landscape has changed in other ways, but the field’s influence seems to be growing.
12/11/2014 2:51:11 PM
Believe it or not, PR pros can take a page from The Brothers Grimm's stories and other classic texts about fantastical lands and creatures.
12/4/2014 2:52:02 PM
As the saying goes, the road to hell is paved with good intentions. PR pros engage in these questionable tactics with the best ends in mind.
12/3/2014 2:52:57 PM
PR pros can access reams of tips about writing and pitching successfully, but they can also learn quite a bit from considering what not to do.
11/25/2014 2:52:36 PM
Selecting a communications team is daunting task for many business owners. These inquiries can help with deciding if an agency is the right fit.
11/21/2014 2:51:40 PM
An Uber executive's remarks became big news though they weren't intended for publication. It's always important to set ground rules with reporters.
11/20/2014 2:52:03 PM
Do the stories you're telling on behalf of your brand show your real passion? Do they have a protagonist and antagonist? They should.
11/13/2014 2:52:40 PM
The online revolution didn't just affect digital communications; Traditional strategies were forever changed as well.
11/13/2014 2:51:00 PM
Don't let the money spent on branding and media relations go to waste with an angry response to a negative Yelp comment. Pros can use these tips to calm angry consumers and repair a company's reputation.
11/12/2014 2:52:50 PM
What client and journalist behaviors really get under PR professionals' skins? Here are a few of the worst examples.
11/7/2014 2:53:39 PM
Media relations aren't the same as they used to be back in the day; pros need to navigate the new digital landscape of public relations in order to be successful.
11/7/2014 2:52:39 PM