Results for Articles:
How can you write headlines that intrigue your audience? Enticing a reader to click on your story isn’t blind luck. It’s calculated and often takes time. Here’s how to improve your approach.
10/26/2016 1:48:59 PM
Entice readers from the beginning with these powerful content writing tips.
10/25/2016 1:49:07 PM
The internet celebrity quickly endeared the hearts of presidential debate viewers, but his fall from grace provides valuable PR and marketing lessons.
10/18/2016 1:49:18 PM
Hitting a home run to tie the game in the bottom of the ninth inning isn’t impossible in baseball—or public relations. During crunch time, consider these few similarities.
10/13/2016 1:49:01 PM
If you're scratching your head over what kind of a team should handle your organization's campaigns, this infographic can shed some light.
10/11/2016 1:49:23 PM
A few pieces of media relations advice get passed around ad nauseam . Some are true. Many are not.
10/6/2016 1:45:36 PM
Reporters, editors and news producers take different approaches to social media. Identifying these tendencies is vital to landing your pitch.
10/5/2016 1:48:15 PM
Auugh! Don't tell us there's another generation out there with its own marketing rules. Fear not. You're going to have fun reaching out to these kids.
10/3/2016 1:47:38 PM
Brand managers are struggling to boost interactions with consumers on the growing number of images, videos and articles they produce. Some are doing it right; are you?
9/29/2016 1:48:29 PM
Teamwork is the key to pleasing clients and garnering attention for your brand. To help move yours forward, one exec advises retracing your steps to a familiar childhood location.
9/28/2016 1:48:20 PM
The athlete brought golf to the masses, inspiring many to pick up the sport—and showing other stars how to work with organizations via endorsements.
9/27/2016 1:48:25 PM
Presenting campaign results to your execs may be your greatest communications challenge. Here are three ways to do it right every time.
9/21/2016 1:52:15 PM
Taking on a daunting task—such as moving—involves a lot of planning and can often mean preparing for the worst. Here’s how that translates to PR.
9/20/2016 1:49:21 PM
Getting a journalist to notice your client's story in an email pitch proves surprisingly easy, as this Fractl survey suggests. Just speak like a human and treat the reporter's work with respect.
9/15/2016 1:52:04 PM
Business leaders mistakenly think PR is only about making phone calls and landing segments on 'The Today Show.' For the sake of your career, it's time to set the record straight.
9/14/2016 1:49:00 PM