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It can be a particularly difficult question for a PR professional to answer. This PR pro came up with three easy points to help.
4/24/2015 1:59:56 PM
In an online compilation, public relations practitioner ranked No. 6 on the list of most stressful careers. With that in mind, here are a half-dozen reasons the job is so taxing.
4/24/2015 1:54:56 PM
The actors, who portray Batman and Iron Man in upcoming movies, handled media pressure in very different ways this week. (Update)
4/24/2015 1:53:59 PM
If the best of the best journalists are jumping ship, that means the pool of capable, talented reporters with whom PR pros can work is shrinking.
4/24/2015 1:51:58 PM
This week’s featured position offers an experienced PR pro a chance to work with Tiffany & Co.
4/24/2015 1:46:12 PM
Public relations execs looking to improve their relationships should borrow a page from the author of 'How to Win Friends and Influence People.'
4/23/2015 1:52:30 PM
Short on time? These tools can make the most of public relations efforts.
4/22/2015 1:51:19 PM
Media relations can be an uphill battle; make things easier by avoiding these bad pitching behaviors.
4/22/2015 1:48:51 PM
Brand spokespeople should keep the menu limited and stick to specific, clear points.
4/22/2015 1:47:14 PM
One of the rules of PR is that placements in major news outlets are never guaranteed. Native advertising may be changing that model.
4/21/2015 1:48:19 PM
The profession was ranked No. 200 out of 200 on CareerCast's annual list of careers, ranked by pay, stress and other factors. Give them a break, PR pros.
4/17/2015 1:55:38 PM
The search giant has started placing more value on press releases, but only in certain circumstances.
4/17/2015 1:48:28 PM
Hone your pitching technique, use social media effectively and build relationships with broadcast professionals with these tips.
4/17/2015 1:47:23 PM
This week’s featured position gives one communications pro the opportunity to work with the Global Fund for Women.
4/17/2015 1:46:27 PM
A media list is like a blueprint for a house. It should be carefully measured and considered before starting your project.
4/16/2015 1:52:56 PM