Results for Articles:
It's easy for new PR pros to get caught up in bad habits and behaviors that slow or impede career development. How many of these 10 mistakes are you making?
6/24/2016 7:30:41 PM
On Thursday, the United Kingdom voted to leave the European union. The move has caused swift reactions worldwide and unrest in the global economy.
6/24/2016 1:58:09 PM
Today’s pros are responsible for more than they used to be. In an agency setting, attributes go beyond a proven track record and prestigious education. That’s where one key trait comes in.
6/24/2016 1:56:56 PM
Poor communication blocks getting your great ideas across. Commit to these self-imposed rules to create memorable messages to your PR team, says this expert.
6/24/2016 1:53:56 PM
Successful public relations skills don’t include levitation, card tricks or sawing your assistant in half—or do they? The next time you draft a strategy or plan, consider these tips.
6/24/2016 1:46:32 PM
Some might say the venerable press release is fading away, but this communicator argues that well-written copy still effectively spreads your news.
6/23/2016 1:52:10 PM
Independent writers are becoming vital to the success of many PR pros’ media relations efforts. To keep these online scribes interested in your content, consider these approaches.
6/23/2016 1:51:32 PM
Working extra hours, maintaining a work/life balance in the office and coasting a bit more with each promotion are common fallacies in today's working world, the author asserts.
6/23/2016 1:46:06 PM
Regardless of whether the infatuation with downsizing to 200-square-foot domiciles continues, the need for concise writing and optimizing the essentials will endure.
6/21/2016 1:46:59 PM
It's not enough to craft a zinger, devise a pun or lampoon a pop-culture icon. You must fit the jest to the occasion, the audience and your speaker. Here's how to strike while the irony's hot.
6/20/2016 1:45:19 PM
Getting on TV can boost credibility and brand awareness. Here's how to turn a broadcast feature or live interview into evergreen content for your client or organization.
6/17/2016 1:56:24 PM
As the PR field flourishes, journalists are becoming a vanishing breed. The current scale is more than double the ratio of 15 years ago. This analysis from Muck Rack shows pay levels reflect both trend lines.
6/17/2016 1:46:58 PM
Securing headlines and seeing your news in print can take a lot of hard work, but it's validation of your prowess and relationships. Here's how you can get on journalists' good sides and present them with compelling material.
6/16/2016 1:49:36 PM
Grabbing an image, piece of text or other element for your website or blog without permission is not OK, even if you give credit to its creator. An attorney explains the essentials of 'fair use.'
6/16/2016 1:45:03 PM
The world has suddenly awakened to the fact that Muhammad Ali may have been more than Heavyweight Champion: He may have been a Great Man. What was the source of his appeal?
6/15/2016 1:53:37 PM