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In every one of our awards programs, video has been the most popular category year after year. Last year, video had resounding success as its own program. It is back this year and ready for your very best.
11/13/2014 2:46:51 PM
Just because you built a fantastic brand journalism site doesn't mean people will visit it. Here are some ways to promote it and build a regular readership.
7/30/2013 1:46:59 PM
Brand journalism only works if you tell compelling stories. To find such stories, you and your team need finely tuned reporting skills.
7/22/2013 1:52:12 PM
To succeed in brand journalism, your communication staff must take on a newsroom mentality. Here's how to get them to stop thinking like PR pros and start writing like reporters.
7/12/2013 1:53:22 PM
Sandra Fathi, president of Affect, discusses the three most common PR measurement mistakes—and how to avoid them.
6/11/2013 1:48:25 PM
Establishing yourself as a PR professional takes work. This advice might make it easier.
4/12/2013 1:57:51 PM
A vice president at Waggener Edstrom explains a common scourge in the world of PR and social media.
3/26/2013 1:54:26 PM
And she talked about what it’s like to work in the hospitality PR space.
3/13/2013 1:57:33 PM
A public relations executive explains what companies should expect when they hire a firm to help with social media.
1/8/2013 2:54:32 PM