Results for Articles:
Change.org petitions have become an increasingly strong force to be reckoned with. In the wake of a past performer’s death, signatures have piled up. Here’s how the brand replied.
6/24/2016 1:52:42 PM
After a gunman opened fire on a gay nightclub in the Florida city, killing 50 people and wounding 53 more, politicians, celebrities and citizens turned to events and social media to react.
6/14/2016 1:49:40 PM
On Tuesday, online rumors spread that Roger Goodell—the National Football League’s front man had passed. Users and reporters jumped all over it. Here’s the gist of the prank.
6/9/2016 1:52:12 PM
The German chocolate company became fodder for an anti-immigration group after its packages featured non-Caucasian soccer players’ childhood photos. Here’s how it responded.
5/27/2016 1:52:32 PM
The baseball team invited the men’s singing group to perform the National Anthem prior to its game on Saturday night, but a production error caused the Padres to strike out.
5/24/2016 1:58:40 PM
Facebook glitches are probably not uncommon, but users rarely see them. That wasn’t the case this week when its live-streaming function crashed during a pretty important sit-down.
5/19/2016 1:52:48 PM
Fighting backlash over a report that platform curators suppressed certain viewpoints in its trends, its chief exec will speak face to face with conservative media figures.
5/17/2016 1:48:38 PM
The social media outfit is in hot water after sources revealed how it determines content for the site’s ‘trending section.” Here’s how reps responded.
5/11/2016 1:53:27 PM
Last month, senior cadets uploaded a photo that drew sharp criticism and prompted an investigation. Here’s how the academy is responding—and how crisis PR has changed.
5/11/2016 1:48:23 PM
The retail brand’s promotion depicting an interracial family sparked some social media users to lash out with racist messages. However, even more defended the ad.
5/4/2016 1:51:38 PM
The comedian won’t pursue the proposed flick that sparked outrage from the late president’s children. They urged the ‘SNL’ alumnus to learn more about the cognitive condition instead of mocking it.
5/2/2016 1:53:21 PM
Journalists and social media users unleashed snark and criticism on the struggling GOP presidential candidate after he announced his running mate early.
4/29/2016 1:48:45 PM
The mobile carrier’s latest campaign got consumers—and its CEO—talking online. The fast-paced conversation resulted in an apology after the ad left a bad taste in users’ mouths.
4/15/2016 1:48:37 PM
Though we're only a few months into 2016, these online PR and marketing missteps have produced headaches for the brand managers involved.
4/14/2016 1:45:27 PM
Attorneys for hundreds of residents with contaminated drinking water have filed suit against Michigan’s governor. Social media users weigh in on the state’s juxtaposing marketing strategy.
4/11/2016 1:51:33 PM