Results for Articles:
Today’s consumers want to get to know the brands they like and use. How should marketers relish that opportunity? A new report points to video. Here’s how to get started—or improve.
7/22/2016 1:59:51 PM
Google has changed, and so should communicators. Here are three common blunders that can undermine your efforts when you use its mobile-first apps.
7/21/2016 1:47:23 PM
The younger demographic has huge spending power, but getting your messages to and connecting with them can be an uphill battle. This infographic can help.
7/20/2016 1:51:16 PM
PR pros know the importance of networking, but these common missteps when connecting online can doom a relationship before it begins.
7/20/2016 1:46:15 PM
The internet is full of characters. Many could benefit your organization if you can strike a partnership and transform them into brand ambassadors. Here’s how you can get started.
7/19/2016 1:53:20 PM
The viral app is making headlines as more and more consumers are getting caught up in the game. Here’s how a grocer got involved—and how your organization can, too.
7/19/2016 1:46:57 PM
Want to engage more efficiently with your customers? Automation software might help. To improve your data mining and better understand your target audience, here’s how to start.
7/19/2016 1:45:06 PM
Do you often feel confused when faced with defining what your PR prowess actually is? You’re not alone. Instead of throwing in the towel, move forward in your career with these helpers.
7/14/2016 1:49:12 PM
The quick-peek platform just introduced Memories, which enables to users save their snaps. Here are three snappy tips to for getting your presence up to speed.
7/13/2016 1:52:18 PM
The text-messaging technology could be the basis for micro-journalism on a macro scale, with significant manifestations for PR pros, marketers and internal communicators, as well.
7/13/2016 1:45:05 PM
If you show up on Skype for a job interview in PJs, bed-blanket fuzz balls nestled in your curly brown locks, you may be a tad too casual, even for the hip PR firm you want to hire you.
7/8/2016 1:46:23 PM
The growing technology promises to be the most powerful communications tool yet. Here’s how you can use it to immerse your consumers in your organization’s stories.
7/7/2016 1:47:47 PM
Crafting the perfect blog post, infographic or white paper is all about having the right mix. Use this infographic as a guide for your next campaign.
7/7/2016 1:45:04 PM
Live streaming is huge, but many communicators are hesitant to add the tactic to their repertoire. Reconsider with these tips.
6/29/2016 1:51:02 PM
Although data is important in customer service, your marketing and messaging shouldn’t be impersonal or stale. Adopt these approaches to ensure your customers feel heard.
6/29/2016 1:49:40 PM