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On one hand, they’re handy for correcting misinformation in an article or in another comment. On the other, they’re full of trolls.
3/10/2014 1:57:11 PM
Google Analytics is a great catch-all tool for measuring just how effective your campaigns are, but don’t let yourself get caught up in ‘data porn.’
3/5/2014 2:48:19 PM
This not-safe-for-work conversation was work for one very patient social media manager in the United Kingdom.
2/27/2014 2:46:01 PM
It’s a cone people can wear around their heads to block smartphones from their view, and it’s (probably) a joke.
2/24/2014 2:46:03 PM
The skin-care brand is asking candidates to express their creativity, confidence, and work ethic with the perfect snaps and videos.
2/21/2014 2:49:20 PM
They’re potato pieces shaped like social media symbols, including hashtag symbols, emoticons, hearts, and @ symbols.
2/20/2014 2:51:28 PM
The online community known for shooting down overt marketing efforts can be welcoming if you approach it the right way.
2/3/2014 2:45:37 PM
Don’t tweet in a vacuum. Engage with other live-tweeters, use the right hashtag, and reach out to speakers.
1/31/2014 2:51:04 PM
Buying an ad on Facebook is different from buying time on TV or the radio. It’s considerably more targeted, so figure out what you want your target to be.
1/30/2014 2:51:10 PM
DDB Oslo is giving students 10 seconds to wow them.
1/29/2014 2:48:11 PM
Almost all of Interbrand’s top 100 brands tweet regularly, but they’re not really engaging with people, according to Simply Measured.
1/24/2014 2:51:24 PM
The array of online implements covers a variety of functions, but there was one clear-cut winner, and it might surprise you.
1/21/2014 2:52:14 PM
Fed up with Facebook fans who weren’t real fans, the fast-food company offered free Big Macs to get people to leave. It lost thousands of followers, but kept its true loyalists.
1/14/2014 2:48:01 PM
Getting more retweets could be as simple as including capital letters, exclamation points and photos in your tweets.
1/3/2014 2:48:32 PM
Wishing you happy holidays, we share a word about our year-end coverage.
12/24/2013 5:00:06 AM