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Readers focused on the qualities and routines of communicators, along with tips to boost content marketing and media relations.
10/9/2015 9:00:00 PM
Social media users couldn't stop talking about a Pittsburgh Pirates player that took his frustrations out on the sports drinks' iconic orange container. Many said the brand missed its opportunity in the spotlight.
10/9/2015 1:56:12 PM
Where you do fit in terms of your online strategy? Here's a scale, along with tips for improving your growth.
10/9/2015 1:53:34 PM
The campaign's #JoinTheFamily hashtag inspired content sharing across multiple networks.
10/8/2015 1:47:56 PM
Like emojis, these trendy moving pictures can boost your brand and win you favor with audiences. Here’s how to use them in clever, effective ways.
10/7/2015 1:51:26 PM
Marketing pros, the picture-sharing app has a new way for you to reach younger audiences: branded ‘lenses’ that users can put over their photos.
10/7/2015 1:46:21 PM
The social platform partnered with several businesses lately, making it easier for marketers to promote products and services.
10/2/2015 1:52:25 PM
Content reigns supreme online, especially when you partner with social media users that have large, passionate followings. Here’s what to look for.
10/2/2015 1:51:08 PM
Everybody's newsjacking these days, but what's the best way to do it? A new guide from Ragan Communications and Red Touch Media offers ways to generate coverage without stepping in it.
9/30/2015 1:49:15 PM
This week’s featured listings offers candidates with the right qualifications chances to work with Google—the top organization for corporate social responsibility.
9/25/2015 1:55:53 PM
Want to create campaigns that strike a resounding chord? Here are three ways to make audiences care about—and share—your message.
9/25/2015 1:48:49 PM
Eastern Virginia Medical School used the hashtags #Felinethropy and #GiveRightMeow to great success.
9/24/2015 1:47:51 PM
Communicators must sharpen their skills and embrace continuing education to stay ahead of the game. Here's how you can advance your career through online courses.
9/24/2015 1:45:13 PM
Check out these digital shows for communication, marketing and social media insights that can increase your knowledge and enhance your efforts.
9/23/2015 1:52:13 PM
People love to share infographics, but a few behind-the-scenes tweaks could help yours get even more traction.
9/21/2015 1:53:48 PM