Results for Articles:
As opportunities and avenues for communication broaden, PR pros are going to have to come to terms with the fact they can’t do everything all at once.
12/6/2013 2:52:34 PM
It isn’t as easy to jump onto Reddit and start posting as it is to get going on other social media sites, but it may just be worth the extra effort.
12/6/2013 2:46:01 PM
If you’re offering updates that don’t fit with the social network you’re using, constantly selling, or not posting for days or weeks on end, it’s time to adjust your behavior.
11/7/2013 2:52:33 PM
Some people simply want to get your goat on Facebook, on your blog, and in other comment sections on the Web. If you’re going to engage them, keep your wits.
11/6/2013 2:45:31 PM
Social media is unpredictable. It’s not for everyone. It’s complicated. Those are good things.
10/30/2013 1:45:18 PM
When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best.
10/18/2013 1:52:03 PM
With a mix of print, online, social media, and in-store content, the apparel chain is giving its biggest fans everything they want.
10/11/2013 1:52:19 PM
Not all the social media wisdom out there is particularly wise, particularly when it comes to automating your communications and dismissing alternative channels.
10/7/2013 1:52:17 PM
If writing and reading emails is taking up time you should be using for other work, it might be time to modify how you approach your inbox and the ‘send’ key.
10/1/2013 1:52:49 PM
Humor nabs people’s attention and, when it’s done right, can make the moments where you aim to make sincere connections land better.
9/30/2013 1:52:14 PM
Generational gaps amid the workplace can present a difficult challenge for colleagues, particularly when our sprightly, younger peers are the ones in charge.
8/28/2013 1:52:25 PM
Want to know what’s on the mind of the average reporter? What you’ll find on these Twitter feeds and websites can give you some insight.
8/20/2013 1:45:00 PM
Whether they’re asking to be on a show that’s no longer on TV or they’re turning down media coverage that they deem lacking (‘What about the cover?’), clients sometimes have astronomical expectations.
8/16/2013 1:52:12 PM
Recognizing these blunders that will run your online marketing efforts into the ground can teach you about how to conduct them the right way.
7/30/2013 1:53:16 PM
Its novelty now long worn off, online networking and community management have since become tasks of every communicator, whether it’s reflected in his or her job title or not.
7/26/2013 1:53:37 PM