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Although the duties of a PR pro might vary from client to client, some tasks never change.To make your routine more efficient consider these tips.
4/30/2016 5:00:39 AM
This week, 'Game of Thrones' in the social media landscape, advice for PR students and graduates, how brand managers are using emojis and more topped the list of this week's most-read stories.
4/29/2016 7:30:03 PM
‘Smaller is better’ is the hot phrase for boutique marketing and ad agencies looking to entice talent. If you’re seeking a change of pace, consult this list of open positions—big and small.
4/29/2016 1:55:12 PM
News of the beloved musician’s death spread quickly across the Internet on Thursday. Here’s how millions remembered and honored the inspiring artist and cultural icon.
4/25/2016 1:55:18 PM
PR pros tend to be accomplished writers. If you’re a veritable Hemingway, use your résumé to spotlight that talent. To fuel your job search, consider these enticing opportunities.
4/22/2016 1:54:17 PM
PR and marketing pros new to the content game might be cutting their clients' blog reach with these mistakes. Here's a guide to getting back on track.
4/19/2016 1:48:46 PM
The number of clients who say they want ‘organic content’ is rising. To meet that demand, PR agencies need writers. Here are marketing jobs that emphasize writing, among other skills.
4/15/2016 1:56:15 PM
Ensuring that people pass along your image, infographic or article isn’t easy. Recent data offer keys to tailoring your posts by format, platform and audience. Here’s what you should know.
4/13/2016 1:49:47 PM
Coming up with fresh posts and maintaining a consistent publishing schedule can be daunting. Here are apps and websites to help PR and marketing pros gain inspiration.
4/12/2016 1:52:56 PM
Networking is often the key to communications success. PR pros seeking work should use their connections to get ahead. This list of positions can help.
4/8/2016 1:56:36 PM
In PR, attracting new clients can be a challenge. To improve your reach and stand out from the crowd, focus your efforts on these key aspects.
4/7/2016 1:46:28 PM
From fervent denunciations to a tacit ‘What took you so long?’ the online cadre of editors and PR pros are chiming in on the shift, which will occur in June as the 2016 Stylebook is published.
4/5/2016 1:53:43 PM
Marketing managers should embrace humans’ affinity for felines. Instead of theorizing about which videos or social media posts to share, one pro recommends going right to the source.
4/5/2016 1:48:42 PM
Creative marketers are always in demand. To land your next job, recruiters suggest handing over an example of your prowess. To get started, consider this list of inventive opportunities.
4/4/2016 1:45:50 PM
Outside of poring over press releases, ad copy or newspaper articles, busy PR pros may not have much time to read. One marketer says to make a change, offering his picks for bibliophiles.
4/1/2016 1:54:50 PM