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There's a whole lot more to effective social media than basic 'like' and follower counts. Don't fall into that trap.
9/19/2014 1:52:43 PM
Setting up an account or set of accounts isn't the end of the process. After that, you've got to connect people with some great content.
9/4/2014 1:49:05 PM
Wearable technology is garnering a lot of buzz right now, but what does it really do? Here's a primer.
8/27/2014 1:46:50 PM
Learn the six different networks within Twitter, Pinterest's best days, and what breeds the most engagement on Facebook in this infographic from Mainstreethost.
8/19/2014 1:52:47 PM
According to this infographic from SproutSocial, there are five key elements to a robust brand account. Does yours have all five?
8/5/2014 1:52:00 PM
PR professionals are going visual to tell their brands’ stories, and with over a third of U.S. women using Pinterest, the social platform is a huge draw for campaigns.
8/4/2014 1:45:09 PM
Rearranging the letters in a word or phrase to create yet another word or phrase is great fun and can afford you a playful way to perk up your prose.
7/31/2014 1:46:48 PM
A whole lot of business websites just don't cut it, according to research. If yours is falling into any of these traps, it may require some reworking.
7/24/2014 1:59:00 PM
A little research can help a whole lot when it comes to making hashtags work for your brand.
7/22/2014 1:52:44 PM
The social media giant unveiled the new test feature, ‘limited to a few small and medium sized businesses,’ in a Thursday blog post.
7/21/2014 1:51:57 PM
This infographic from TollFreeForwarding.com shows the ins-and-outs of building a profile on each major social media site.
7/15/2014 1:52:56 PM
Though a recent Gallup Poll might discourage social media and marketing pros, those stark numbers might not convey the big picture.
7/14/2014 1:49:57 PM
According to one specialist, trying to cram all your social media management into about half an hour a day simply won't get the job done.
7/10/2014 1:51:40 PM
An algorithm called The Upshot predicts which tweets will fare best. Take a quiz to see how you measure up.
7/10/2014 1:47:21 PM
On Twitter and some other platforms, the # affords social media managers ample opportunities to promote a brand—done properly. If you commit certain missteps, you'll do more harm than good.
6/30/2014 1:49:48 PM