Results for Articles:
Marketing pros should target relevant audiences and pique potential consumers’ interest on Twitter. Here are tips for success.
11/25/2015 2:52:55 PM
Superior real-time marketing depends on a team of sensitive, alert intelligent social media pros who know how to seize the moment and disclose its relevance to their product in front of a hypercritical audience.
11/23/2015 2:51:45 PM
The organization devised a plan to measure and report its social media efforts. One brand manager said it gives marketers 'a higher probability of success.'
11/23/2015 2:45:33 PM
One lucky PR student has a chance to rub elbows with and learn from PR and marketing pros at Benefit Cosmetics.
11/20/2015 2:54:48 PM
Snapchat and Facebook have announced gains in viewership, and Pinterest is taking control of search through images. Here’s what it all means for brand managers.
11/13/2015 2:49:43 PM
A study finds social media users view sponsored post effectiveness as equal to or better than TV commercials.
11/10/2015 2:46:00 PM
Learn more about the membership that gives communicators access to the training they need—for a fraction of the cost.
11/6/2015 2:50:00 PM
Brand managers stand to gain a lot when they work with the right people online. Here are a few audiences not to overlook.
10/26/2015 1:48:45 PM
"Betty" is the chain's newest edition to its social media team.
10/22/2015 1:46:00 PM
This week’s featured listing offers one candidate the opportunity to work with Goodwill, named one of America’s most inspiring companies.
10/16/2015 1:47:55 PM
A recent survey revealed that nearly 75 percent of marketing pros will spend money on Instagram in 2016, and more than half are increasing their Facebook budgets.
10/14/2015 1:51:58 PM
Where you do fit in terms of your online strategy? Here's a scale, along with tips for improving your growth.
10/9/2015 1:53:34 PM
Like emojis, these trendy moving pictures can boost your brand and win you favor with audiences. Here’s how to use them in clever, effective ways.
10/7/2015 1:51:26 PM
Marketing pros, the picture-sharing app has a new way for you to reach younger audiences: branded ‘lenses’ that users can put over their photos.
10/7/2015 1:46:21 PM
Content reigns supreme online, especially when you partner with social media users that have large, passionate followings. Here’s what to look for.
10/2/2015 1:51:08 PM