Results for Articles:
Communicators must sharpen their skills and embrace continuing education to stay ahead of the game. Here's how you can advance your career through online courses.
9/24/2015 1:45:13 PM
It's easy to get lost in the virtual sea of content, especially if you're managing profiles on several social media platforms. Here's how you can make the most of the time you spend online.
9/23/2015 1:44:28 PM
A painful trip to the beach can serve as a reminder that preparation is important during work as well as play.
8/10/2015 1:49:46 PM
The boy band's heyday predated social media by decades, but the way they connect with audiences is instructive for brand managers and content marketers.
6/8/2015 1:49:46 PM
Soliciting customer stories is fast becoming an overused marketing tactic, and often, it doesn't really work. These techniques may yield better results.
4/24/2015 1:52:23 PM
PR pros make their clients look good on social media every day, but what about themselves? Here are some tips for making your profiles shine.
3/26/2015 1:52:21 PM
Approaching your subjects the way a photojournalist would can help you tell your story with greater success—and fewer headaches.
3/24/2015 1:52:01 PM
An eMarketer report states that Tumblr will grow faster than Facebook, Twitter and Pinterest this year. Here's more proof it might be worthwhile to jump on.
3/13/2015 1:53:58 PM
The more brands turn to online strategies, the more comms pros must understand social media to effectively help their clients. Here are eleven things to keep in mind.
3/11/2015 1:52:42 PM
If your clients or brand aren't using the fast-growing photo-sharing tool for communications and marketing, these numbers may make you reconsider.
2/6/2015 2:52:15 PM
According to retired Brig. Gen. John Michel, a few of the keys to a successful social media presence are true engagement with followers, having a strategy, and respect.
1/23/2015 2:52:02 PM
Not sure how to explain social media to a boss or client who isn't in the loop? Here's a guide to the basics.
1/21/2015 2:52:16 PM
Follower and 'like' counts are certainly the most visible social media metrics, but they aren't the best ones for brand managers to use.
1/16/2015 2:52:52 PM
If you find yourself doing one or more of these seven things, your work may have taken over your life.
1/6/2015 2:52:57 PM
Social media is an incredibly useful communications tool, but it’s not everything the gurus tell you it is.
12/31/2014 5:08:06 AM