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PR professionals are going visual to tell their brands’ stories, and with over a third of U.S. women using Pinterest, the social platform is a huge draw for campaigns.
8/4/2014 1:45:09 PM
Rearranging the letters in a word or phrase to create yet another word or phrase is great fun and can afford you a playful way to perk up your prose.
7/31/2014 1:46:48 PM
Pinterest is still a relatively new social media platform, which means brands are still trying to figure out how to best use it. Here are some tips for brands of all types.
6/20/2014 1:46:23 PM
These Twitter habits are what will make people turn running from your feed, never to come back. If you do these things, stop.
5/27/2014 1:45:36 PM
This week, Twitter rolled out its new ‘mute’ feature to selected users. It enables people to remove someone’s tweets from their timeline without having to block them.
5/16/2014 1:53:01 PM
Huge brands including Microsoft, Netflix, Apple, and even the federal government have fallen on their proverbial faces. Learn from their mistakes.
3/27/2014 1:52:46 PM
Jazz musicians are notorious for caring more about the music than the audience. People who run social media accounts can fall into a similar trap.
3/24/2014 1:51:51 PM
It wasn’t that long ago that disposable cameras and the phone book were necessary resources for life. Now, we’ve got Instagram and Yelp—and they fit in our pockets.
3/10/2014 1:51:08 PM
The author famous for her characters who make life-changing social blunders can teach social media users thing or two.
2/19/2014 2:52:32 PM
The short answer is yes, but if Facebook history is any indication, only for the brands that are willing to pay up.
1/24/2014 2:45:30 PM
Search engines comb an array of things to rank a website accurately: links, page titles, and content that makes sense.
1/17/2014 2:47:10 PM
Social media is an incredibly useful communications tool, but it’s not everything the gurus tell you it is.
1/14/2014 2:52:06 PM
Social media services themselves are free, but organizations will have to pony up a lot more money in 2014 and beyond for staffing and other costs of online marketing and audience engagement.
1/14/2014 2:45:10 PM
The business-focused social media site has become a robust platform for talent, content, advertising, and a lot more.
1/10/2014 2:45:11 PM
An in-depth study identified a dozen breeds of social media users, from the self-promoting ‘peacocks’ to the awkward ‘virgins.’
12/30/2013 5:09:18 AM