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The author famous for her characters who make life-changing social blunders can teach social media users thing or two.
2/19/2014 2:52:32 PM
The short answer is yes, but if Facebook history is any indication, only for the brands that are willing to pay up.
1/24/2014 2:45:30 PM
Search engines comb an array of things to rank a website accurately: links, page titles, and content that makes sense.
1/17/2014 2:47:10 PM
Social media is an incredibly useful communications tool, but it’s not everything the gurus tell you it is.
1/14/2014 2:52:06 PM
Social media services themselves are free, but organizations will have to pony up a lot more money in 2014 and beyond for staffing and other costs of online marketing and audience engagement.
1/14/2014 2:45:10 PM
The business-focused social media site has become a robust platform for talent, content, advertising, and a lot more.
1/10/2014 2:45:11 PM
An in-depth study identified a dozen breeds of social media users, from the self-promoting ‘peacocks’ to the awkward ‘virgins.’
12/30/2013 5:09:18 AM
Holiday-themed videos offer up some big lessons in how to grab attention with your own content. Emotion and relevance are vital—and fun pajamas wouldn’t hurt.
12/19/2013 2:52:31 PM
Whether you're looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
12/16/2013 2:51:00 PM
Whether it’s complete nonsense or words that have been diminished through overuse and misuse, these terms should all be put to bed permanently.
12/13/2013 2:45:00 PM
As opportunities and avenues for communication broaden, PR pros are going to have to come to terms with the fact they can’t do everything all at once.
12/6/2013 2:52:34 PM
It isn’t as easy to jump onto Reddit and start posting as it is to get going on other social media sites, but it may just be worth the extra effort.
12/6/2013 2:46:01 PM
Social media is unpredictable. It’s not for everyone. It’s complicated. Those are good things.
10/30/2013 1:45:18 PM
When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best.
10/18/2013 1:52:03 PM
If writing and reading emails is taking up time you should be using for other work, it might be time to modify how you approach your inbox and the ‘send’ key.
10/1/2013 1:52:49 PM