Results for Articles:
The greatest article you've ever composed does you no good if potential readers don't open it. Follow these tips to improve your chances of reaching more eyeballs.
6/27/2016 1:47:06 PM
Brand managers: Get inspired, keep up with trends and write better content marketing copy with these books, says this freelance marketing expert.
6/27/2016 1:45:23 PM
The ROI of particular online platforms might seem murky for industry pros, but a new report suggests you look beyond the pros and cons of some popular channels. Here are highlights.
6/24/2016 1:49:31 PM
Independent writers are becoming vital to the success of many PR pros’ media relations efforts. To keep these online scribes interested in your content, consider these approaches.
6/23/2016 1:51:32 PM
If you can't convince your boss or executives that your organization should be producing videos, throw a few of these findings their way.
6/22/2016 1:52:27 PM
Looking to boost your content and attract more eyeballs, but are on a budget? These tips can help.
6/22/2016 1:48:16 PM
Advertising with a small budget isn’t easy. With help from professional directors, though, YouTube execs want it to be. Here’s what the streaming company aims to provide.
6/22/2016 1:47:11 PM
Here’s a quick look at the do’s and don’ts, the limitations and advantages, of Facebook’s new feature, 'Branded Content,' a potent new tool for online PR marketers.
6/21/2016 1:47:59 PM
Millions of people use a variety of online channels every day. To help you convert them into customers, here are three tips.
6/20/2016 1:47:07 PM
Brand managers looking to connect with and deliver relevant ads to consumers on the platform can now target their efforts based on users’ recently tweeted symbols.
6/20/2016 1:46:26 PM
If you use the popular symbols in Facebook, Twitter or Instagram efforts, prepare for a wider array of digital faces and figures. Here’s what’s coming—along with tips for using them.
6/17/2016 1:49:52 PM
Infographics can help you stand out amid the content glut, because people are visually wired. Here are three easy ways to get started with yours.
6/17/2016 1:47:02 PM
The social media app recently launched several features that enable marketing pros to create, buy and manage ads that play between bits of user content.
6/16/2016 1:48:13 PM
If you’re wondering whether the visual social app is right for your campaign efforts, consider these aspects of the platform and how young consumers are using it.
6/15/2016 1:51:26 PM
With Microsoft buying the professional network for $26B, the platform’s CEO tells staffers the deal will afford it untold advantages. On Twitter, quips about the hybrid company are swirling.
6/15/2016 1:49:48 PM