Coca-Cola wants you to quit spending so much time mashing buttons on your phone and take a gander at the cool stuff that surrounds you, whether it’s Dubai’s Burj Al Arab hotel or simply the person sitting across from you at dinner.
The solution? Coke’s Social Media Guard. It’s basically a cone of shame for humans. Is it real? Who cares! There’s a video:
It’s all part of Coke’s desire to have you “share a real moment with Coca-Cola.”
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If that’s not just a whole bag of irony, I’m not quite sure what is, because if I look back on the real moments in my life, I tend not to associate them with sugary beverages.