This piece originally ran on PR Daily in April 2014.
You likely know that video is a huge component of online marketing, and it’s growing.
To put a number to it, video will account for more than two-thirds of consumer Web traffic by 2017. So it behooves marketers to know which venues work for which types of videos.
For instance, did you know that Instagram is a great resource for business-to-consumer marketing? Were you aware that Google Hangouts are more preferable for business-to-business communication? And what about YouTube ads? Can’t viewers skip those?
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The infographic below from 1-800 Numbers
answers those questions and more: