Results for Articles:
Corporate communications often contain jargon and needlessly complex verbs. One writer shows how silly the term can sound.
5/24/2016 4:00:58 PM
Competing for journalists’ attention can feel like an exercise in futility, especially when pitches get rejected. Follow these tips to make your stories sizzle.
5/24/2016 1:53:12 PM
Using proper keyword and content-creation tactics will help your writing show up on top of search-engine results. Here’s a guide.
5/20/2016 1:52:45 PM
See if you can relate to these sentences, penned by the novel’s protagonist as she struggled to perfect her storytelling skills.
5/18/2016 1:53:49 PM
Communicators who use proper writing tactics can attract more readers and better relay their messages to audiences. Here are two elements to consider.
5/11/2016 1:52:38 PM
The commander in chief recently won favor for his entertaining remarks and jokes at the star-studded event. Here's what you can learn from him.
5/4/2016 1:52:10 PM
This grammatical misstep can confuse readers or mean the opposite of what you intended your sentence to portray. Here’s how to avoid them.
5/3/2016 1:51:42 PM
You don’t have to read ancient Italian texts in order to speak this language. PR pros often borrow terms such as these.
4/27/2016 1:51:10 PM
As with common gaffes of usage and punctuation, botched syntax can distort a writer’s intended message—often with humorous consequences.
4/19/2016 1:53:53 PM
Reading others’ words can often bring inspiration to your own writing. One editor shares her favorite opening lines from famous works.
4/14/2016 1:52:36 PM
Coming up with fresh posts and maintaining a consistent publishing schedule can be daunting. Here are apps and websites to help PR and marketing pros gain inspiration.
4/12/2016 1:52:56 PM
Are you a logophile? If so, use these less common terms the next time you refer to a friend, client or co-worker.
4/6/2016 1:49:07 PM
Correct capitalization is the bane of many a PR pro’s existence. Because capitalization use varies wildly from agency to agency, here are some rules to follow.
3/31/2016 1:45:20 PM
It’s common in PR and marketing to overlook the small stuff, including editing your content. From annoying buzzwords to lengthy sentences, here’s what one copywriter advises.
3/29/2016 1:49:37 PM
If you’re wondering whether you should use ‘can’ or ‘may’ in your copy, this list can shed some light on that question and several others.
3/23/2016 1:51:15 PM