Results for Articles:
Writers and editors often debate the necessity of this conjunction in text. Here are guidelines for when to include it and when to leave it out.
6/25/2016 5:00:27 AM
This week, readers focused on AP style changes and social media marketing. Tips ranged from integration with traditional campaigns to using emojis and handling common online problems.
6/24/2016 9:00:17 PM
Today’s pros are responsible for more than they used to be. In an agency setting, attributes go beyond a proven track record and prestigious education. That’s where one key trait comes in.
6/24/2016 1:56:56 PM
'Create valuable content' is an oft-repeated phrase, but what does that mean to PR and marketing pros? This writer explains how you can craft winning articles.
6/24/2016 1:47:08 PM
With experience sending pitches and receiving them, this PRSA officer explains how to cultivate rapport with journalists so you become a go-to source, rather than being perpetually in pursuit.
6/24/2016 1:45:50 PM
Some might say the venerable press release is fading away, but this communicator argues that well-written copy still effectively spreads your news.
6/23/2016 1:52:10 PM
Are you angry over a situation with a co-worker or ready to ‘blow a fuse’ with an upcoming deadline that’s stressing you and your team? Here’s how to write it out.
6/23/2016 1:47:09 PM
Think like a journalist to write alluring pitches, exciting press releases and must-read content.
6/22/2016 1:50:59 PM
The resource that has become many communicators’ bible is changing the rules by presenting a new image with new terms, fewer capitals and a search-friendly redesign.
6/21/2016 1:52:04 PM
In case you are unaware, dear readers, the comma helps sets off dependent clauses, elements of a series, and nouns of direct address. It has, you will find, other uses, too.
6/21/2016 1:48:16 PM
Here’s a quick look at the do’s and don’ts, the limitations and advantages, of Facebook’s new feature, 'Branded Content,' a potent new tool for online PR marketers.
6/21/2016 1:47:59 PM
Regardless of whether the infatuation with downsizing to 200-square-foot domiciles continues, the need for concise writing and optimizing the essentials will endure.
6/21/2016 1:46:59 PM
Readers were hungry for content marketing fodder this week. They read up on how to repurpose created materials as well as skills they must have, rules to live by, a career map and more.
6/20/2016 1:49:04 PM
Tech companies are taking over the media landscape, but that doesn’t limit the opportunities for PR pros and writers. Here’s what’s changing, along with some openings to consider.
6/17/2016 1:55:20 PM
If you’re searching for a specific term or looking to get out of a repetitive rut, these tools can help.
6/16/2016 1:52:29 PM