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In defense of Comic Sans

By Alan Pearcy | Posted: February 15, 2013
Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories and amusing marginalia on the Web in this, #TheDailySpin.

Neil Patrick Harris.

Britney Spears.

Robert Downey, Jr.

Lindsay Lohan.

A glance at Hollywood or the tabloid aisle makes it clear that Americans love a comeback story. It’s an affection that is maybe exceeded only by our mutually shared and ordinarily nonexclusive loathing of Comic Sans.

Nevertheless, someone has finally come to the defense of the feeble font—video blogger Michael Stevens. Although he presumably stands alone in his admiration for the typographical nightmare, his nearly 10-minute history almost convinces me that we’ve been too harsh on this dismal typeface—almost.


RELATED: 12 most overused fonts that can damage your brand
Comic Sans may have found love in time for Valentine’s Day, but for the couples featured in the ultimate “movie breakup supercut” from The Huffington Post, I can only assume that somebody didn’t go to Jared:





Sometimes, it’s a wild fling that leads to a breakup. In the case of Cadbury, however, a fling is simply part of its new Facebook competition. Extending Valentine’s Day through March, the brand is asking its fans to upload "romantic" photos of themselves and their Creme Eggs to be shared on their wall. (via Creativity)



Meanwhile, the people of Great Falls, Mont., and Marquette, Mich., probably thought they’d slept through Valentine’s Day and Easter and instead roused on Halloween. Pranksters on Monday hacked TV stations in the cities and issued “zombie alerts.”

Anyone tuning in for the two-day “Jeopardy!” Teen Tournament finals this week had to assume someone was pranking them with the hilarious and off-the-cuff antics from one of the show’s contestants, Leonard. Watch what someone people are calling the best “Final Jeopardy!” answer ever:



Rather than put it towards college, maybe Leonard would prefer using his winnings to help me buy the opulent Cannes Lions festival. Top Right, the owner of the 60-year-old festival, is reportedly quietly seeking potential buyers for what is considered advertising’s Oscar equivalent.

Seemingly as lavish a prize to many models would be landing a coveted spot in the pages of any Sports Illustrated Swimsuit Issue. Maybe not this year, though. Jezebel accused the publication, which photographed models on all seven continents, of using natives of its various shoot locations as props.

It’s instances such as these when clients can only hope their public relations reps find a quick resolve to a crisis. Luckily, this infographic from The Abbi Agency explains how to be nimble in PR.

Quick thinking will always be an important skill in PR, but what other dexterities will industry professionals need to know in the future? Atomic co-founder Andy Getsey took to his agency’s blog to explore the idea further.

Taco Bell, on the other hand, took to Twitter’s Vine app to further tease fans with the announcement of its highly anticipate Cool Ranch Doritos Locos Taco:
RELATED: 3 ways brands can use Vine right now
Maybe you’re too hungry to wait for tacos. How does waiting for free macaroni and cheese sound? Reports Business Insider, Stouffer’s delivered its creamy goodness for lunch on Wednesday as part of a flash social media campaign. Using the hashtag #localwarming, the brand asked New Yorkers to tweet why they were the city’s coldest for a chance to have its Mac N’ Cheese delivered to their office.

Although macaroni and cheese didn’t seem to make the cut, there was a lot of chicken photographed as part of an interesting anti-capital punishment campaign from Amnesty International that depicts the last meals of executed prisoners who were later found innocent.

Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance.