It’s no secret: rebranding can be a difficult task for any company.
Just ask
JCPenney or
AIG.
No wonder NBC Universal is taking on extra help as it prepares to
transition G4 TV into the Esquire Network.
Prior to making the official switch on Apr. 22, the company is hiring a
junior creative editor who can help bring the new cable venture’s voice to life.
Collaborating with writers, producers, graphic designers, as well as other creative editors, the right candidate must be able to effectively brainstorm and communicate with all parties involved to ensure that any promotional materials work together as a cohesively branded unit, and one befitting of its namesake publication.
The company is also looking for a
director of communications to help head publicity for the new network.
You can learn more about either position by clicking
here or
here. Before you apply, however, be sure to check out a few stories from
Esquire to better grasp the classic virility and debonair style that the men’s magazine has flawlessly perfected over the years.
(Image
via &
via)