In 2008, eBay launched “eBay Ink,” a blog that gives the customers a seat at the management table.

Richard Brewer-Hay, eBay’s Senior Manager of Social Strategy, will take you through his journey as chief blogger in this previously recorded webinar.

In 75 minutes, you’ll learn:

· The 7 ways blogging is a lot like bartending;
· How eBay’s chief blogger brought a human voice to the corporate blog;
· Which comments to keep—and which to delete.

Whether you’re looking to start a corporate blog or you’re an experienced blogger looking for new ideas, you’ll find value in this.

Find out more about this recording here.