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Readers don't want to see big blocks of words in the content they read. They want things to be broken down in a way that can be scanned.
1/13/2015 2:51:49 PM
If you're looking for a way to inject some life into your corporate or personal blog, these somewhat unconventional techniques may be just the thing.
1/9/2015 2:52:07 PM
Certain types of slip-ups draw more negative attention than others. Here are some major mishaps to watch out for.
1/8/2015 2:52:40 PM
If you have resolved to shed a few pounds in 2015, consider slimming down your writing, too.
1/7/2015 2:52:37 PM
PR pros can get even more mileage out of their smartphones and tablets with these industry friendly suggestions.
12/17/2014 2:51:54 PM
Not sure what to get as holiday gifts for the word nerds and grammar sticklers in your life? Try these suggestions.
12/10/2014 2:52:06 PM
Believe it or not, PR pros can take a page from The Brothers Grimm's stories and other classic texts about fantastical lands and creatures.
12/4/2014 2:52:02 PM
Want to get the most readers possible for your content? This infographic from Bit Rebels will tell you what works.
11/25/2014 2:51:37 PM
Do you find yourself using the term 'a lot' with regularity? Break the habit with these more-specific synonyms.
11/19/2014 2:52:57 PM
Content marketing and SEO work best in tandem. Here's how to make them sing harmoniously.
11/14/2014 2:51:15 PM
Do the stories you're telling on behalf of your brand show your real passion? Do they have a protagonist and antagonist? They should.
11/13/2014 2:52:40 PM
It's all about using the terminology the right way. Here's a glossary of terms you can use.
11/10/2014 2:48:06 PM
Why did a business rival's press release get media coverage when yours didn't? It's worth researching to find out.
11/6/2014 2:52:03 PM
A lot of writing on the Web is geared toward earning high search engine rankings. That's understandable, but what happens when people actually read it?
11/4/2014 2:51:33 PM
Cause communications can help an organization get highly sought resources, but only when pros avoid falling prey to these common offenses.
11/3/2014 2:49:17 PM