Results for Articles:
Branding experts say incorrectness is memorable, which is one reason why brand names have grammar and spelling mistakes.
3/11/2014 1:49:56 PM
In honor of Typography Day, one visual storyteller discusses her fanaticism for fonts and the difference that a given typeface can make in conveying a message.
3/3/2014 2:47:24 PM
If you’re emailing a stranger, you might want to stick with traditional sign-offs, but if you’re close to the person you’re messaging, why not have a little fun with it?
2/27/2014 2:45:20 PM
The author famous for her characters who make life-changing social blunders can teach social media users thing or two.
2/19/2014 2:52:32 PM
It’s unlikely you’ll want to use these clever turns of phrase in a blog post or a press release, but they may get your creative juices flowing.
2/13/2014 2:46:01 PM
Though creative briefs used to exist only in the realm of advertising, the rise of ‘full-service’ agencies means they’re something PR pros should be familiar with, too.
2/12/2014 2:51:16 PM
In 1982, the "father of advertising" wrote a memo to his employees about how to write well. His advice in that memo is relevant today.
1/29/2014 2:51:20 PM
The site, title Favorite Words, matches people up by the words they like best. So get ready to make some friends, word nerds.
1/23/2014 2:51:20 PM
The next time you’re describing an animal’s big toe or a person who looks younger than his or her age, you’ll know that there is, indeed, a word for that—perhaps it’s even a euonym.
1/8/2014 2:52:58 PM
The English language changes constantly, but sometimes it retains sayings that use words and meanings that have fallen out of favor. That leads to inadvertent mistakes.
1/3/2014 2:51:59 PM
Wishing you happy holidays, we share a word about our year-end coverage.
12/24/2013 5:00:06 AM
Whether you're looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
12/16/2013 2:51:00 PM
Whether it’s complete nonsense or words that have been diminished through overuse and misuse, these terms should all be put to bed permanently.
12/13/2013 2:45:00 PM
A PR pro’s skill set has to extend well beyond press releases. Content marketing and social media require different kinds of writing to be effective.
12/9/2013 2:51:30 PM
Quite a few everyday words, such as ‘vitamin’ and ‘pixel,’ are actually combinations of two. Other combined words are a little more obvious.
12/5/2013 2:45:12 PM