After customer backlash, CVS shortens receipts—a little
Twitter and Facebook users were astounded by the length of their receipts, which were extended significantly by ExtraCare coupons.
Twitter and Facebook users were astounded by the length of their receipts, which were extended significantly by ExtraCare coupons.
Like it or not, the so-called ‘front page of the Internet’ is more important for PR pros than ever.
Discovering a client, co-worker, agency, or business partner can be just as difficult as finding a romantic match.
It’ll be much harder for companies to move damaging articles off their results page, but the feature may make it companies and publications to promote long-form journalism.
A journalist offers PR pros helpful warnings about taboos that will relegate your pitch to the recycle bin and, quite possibly, your email address to the blocked senders list.
Tardiness, lack of preparation, distractions, and giving too much or too little information can ruin that long-sought opportunity to gain positive coverage.
Paging moose heads and shirtless doctors to surgery, stat.
The environmental organization unfurled banners that said ‘Shell no!’ and advertised a website protesting Arctic drilling before and after the race.
‘Swam’ or ‘swum’? ‘Dived’ or ‘dove’? Try these tips when you can’t figure out the difference.
Meanwhile, Oxford Dictionaries Online adds the term as a new entry to its word bank.
Commemorating one of the 20th century’s greatest addresses, a black president embodies the change the civil rights leader called for. How do speechwriters prepare for such occasions?
What your professor won’t tell you, we will.
Before you make your post go live, make sure you’ve lined up your p’s and q’s.
In 17 minutes, Dr. Martin Luther King Jr.’s words helped change the course of civil rights forever, and they continue to inspire social progress today.
A brand presence on Pinterest is great—as long as the initial impression is sharp, the updates continually fresh and not ‘spammy,’ and the interaction with followers lively and engaging.