PR Daily’s top stories of 2014: Nos. 11-20
New Year’s Eve is here, and we’re edging ever closer to our top 10 stories of 2014.
New Year’s Eve is here, and we’re edging ever closer to our top 10 stories of 2014.
Swimming in the ‘shark tank’ isn’t everybody’s cup of chum. This checklist might have you reconsidering you chosen field—or at least polishing up certain aspects of your workday.
The fictional story of how a man dealt with the media scrutiny that came after his wife’s disappearance offers a realistic look at what happens in a crisis.
Social media is an incredibly useful communications tool, but it’s not everything the gurus tell you it is.
Some of these are verbal fillers, and others can be downright rude. Cut them from your vocabulary.
From the nervous first meeting all the way to the sometimes inevitable breakup, romantic entanglements and relationships with clients can be quite similar.
The singer opted to take down all her music from the streaming service, so Spotify crafted some playlists to woo her back.
Gone are the days of keyword stuffing and spammy links. Recent changes to Google’s algorithm places value on well written, relevant content.
Want your Twitter followers to retweet something? Just ask them politely. For Facebook, LinkedIn, and Google+, however, you’ll need to modify how you phrase your message.
If you’re stuck for just the right term to use, these websites (and one book) will help you find the word that hits the sweet spot.
Fans were angered by an image the company posted, calling it misogynistic and demeaning. The company defended itself for two days before issuing its mea culpa.
Our countdown of the year’s top stories continues.
As Strunk and White famously admonished, ‘Omit needless words.’ Here are some worth omitting.
Common social media pitfalls can ruin otherwise good campaigns, but pros can avoid digital offenses by following these tips for branding success.
In 1982, the “father of advertising” wrote a memo to his employees about how to write well. His advice in that memo is relevant today.