Ragan & PR Daily’s 2017 Ace Awards will honor the best agencies, individual professionals and in-house teams of the year. The extended deadline is Dec. 6.
Filler words can ruin an interview. Here’s why this tiny word is a nonstarter when answering media questions.
Over 180 women have said they were sexually assaulted while receiving service at the national massage chain’s locations. Now it’s trying to assuage fears—and avoid legal jeopardy.
Crafting effective prose takes time. If your calendar is too tight to spend hours on a message, try mapping out key points and talking.
Marketing jargon is easily written, but kills customer engagement. Here is how to create content free of hackneyed hyperbole and cliché calls to action.
Twitter’s expanded character limit might change how many use the platform. Should brands embrace the change or stick to their previous pithy style?
These organizations are leading the creative content revolution.
You could be a winner in PR Daily’s 2017 Video & Visual Awards. You can’t win if you’re not in. There’s still time to enter. Submit your work by Nov. 29.
The author believes respect comes from robust measurement. She offers guidance on tracking more relevant benchmarks, such as improved margins, scale potential and increased revenue.
Promotional material will always put your guest post in the rejection pile. Here’s how to steer thought leadership articles away from marketing while keeping leadership happy.
Battling comma splices, dangling modifiers and the dreaded double entendre, these intrepid word warriors vanquish unspeakable linguistic menaces. It’s all in a day’s work.
Developing news can bring a bevy of hungry journalists to your media event—or send them off chasing another news story. Here’s how to prepare for the unexpected.
You don’t have to be an accomplished author to craft compelling messages. Just know your audience, focus on planning, make your content scannable, and find a friendly editor.
Add creative techniques and tactics to your communications toolbox during our upcoming virtual summit.
‘The Room’ is considered by many to be the ‘best worst movie ever made.’ Here are some PR lessons about how to rebrand a failed product and salvage a financial disaster.
