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Many believe that intentionally presenting different demeanors based on the occasion is inauthentic, but it’s often the most respectful thing you can do for your audience.
For communicators looking to truncate their writing, or win a game of SCRABBLE®, here are the 105 most overlooked short words, and their less perfunctory definitions.
Many consumers tuned in to watch a friendly exchange of compliments, visuals and brand mottos between the two food companies.
This week readers were interested in stories about language all writers should avoid, ways to reach the upper echelon of PR pros, the worst media relations missteps and more.
Our past winners can tell you what made their strategies stand out. Learn more about PR Daily’s 2018 Digital PR & Social Media Awards. Save $50 when you enter by Feb. 14.
Your brilliant body copy does you—and your recipients—no good if they don’t open it. Try these approaches to pique interest and get more eyeballs perusing your prose.
Is everyone in your family going nuts for the games on their mobile phones? Here is how brand managers can harness the same forces that make these apps a viral phenomenon.
The chain hit the brakes on its signature fast-food sandwich to teach customers about the FCC’s recent action to favor certain providers of internet content. Those who didn’t get it finally got it.
Preparing for reputational firestorms can be easier and more effective for communicators who heed data and draw relevant insights. Learn from these examples.
To succeed in a job interview, leave badmouthing of current or former employers out of the conversation. Instead, keep it positive. Plus, check out a roundup of current job openings.
Don’t make your readers reach for a dictionary. Keep copy concise, tidy and straightforward.
The annual report on consumer confidence shows widespread skepticism, as ‘media’ becomes a catch-all source of sketchy information, but true journalism sees a nascent renaissance.
With brand managers fervently hoping to tap into this diverse segment of the population, what are the best tactics for winning these younger fans?
Presenting to a large audience invariably has potential perils. Like a tightrope walker, though, you must keep your eyes—and your physical presence—fully focused. Here’s the key element.
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