8 ways to build a relationship with freelance reporters
As more journalists are working outside of traditional media companies, PR pros must reconfigure their outreach efforts. Here’s how these new media pros want to be contacted.
As more journalists are working outside of traditional media companies, PR pros must reconfigure their outreach efforts. Here’s how these new media pros want to be contacted.
For communicators looking to reach the millions of consumers in this powerful demographic, native ads offer a helpful advantage. Here’s how to get the most from your campaign.
Don’t miss this week’s June 28 final deadline to enter PR Daily’s Content Marketing Awards. Submit individual work or work on behalf of your team or clients.
Though these social media icons may have smaller followings, the data suggest audiences are more engaged with these niche figures. Here’s how to capitalize.
Earned media is more important than ever as organizations tackle the problem of fake news and waning public trust.
Pore over these crucial branding, distribution and technology considerations before blasting out your next campaign.
Share your powerful nonprofit campaigns, partnerships and creative PR content. Enter PR Daily’s Nonprofit PR Awards. Save $25 per submission when you enter by July 12.
How can storytelling help preserve your brand’s value? New research suggests you must protect your brand voice internally to stick out from the crowd.
Prepare a crisis plan, seize control of media relations, and, if necessary, develop a new public face. Above all, be brave.
Meetings, multitasking and gossip fests can, of course, divert you from doing your work—but so can clutter and hunger. Consider these productivity killers and simple ways to disarm them.
You’ll improve your reputation around your hospital by taking these simple, practical steps.
Finding your foothold in the PR industry can be daunting but with these tips, you’ll be prepared for any opportunity that comes your way.
Don’t miss this week’s June 28 final deadline to enter PR Daily’s Content Marketing Awards. Submit individual work or work on behalf of your team or clients.
In order to partner with these internet personalities, marketers must fully understand the business model. Here’s how these valuable voices say they get paid.
If you use the platform to uplift, educate and empower—instead of trying to sell—you can create a vibrant lead generation community.