Regardless of scale, at every organization it’s crucial that every endeavor have merit. Finding viable metrics can be tricky, though. Try this approach to getting in sync with execs and proving your worth.
Did you know that ‘host’ and ‘hostile’ have the same derivation? Check out how such terms as ‘corps,’ ‘platoon,’ ‘detail’ and ‘echelon’ came into being—and infiltrated the vernacular.
Many think the rise of digital platforms have brought about the death of printed publications, but this guide argues you shouldn’t ignore traditional outlets. Consider these insights.
Read on for an alphabet’s worth of tips to craft zippy, snappy, satisfying story-toppers.
The company cut ties with an employee whose viral TikTok video showed its frozen pasta being warmed in hot water before being served. Here’s how it could have seized a chance to shine.
Brand managers can win big by taking a stand on important social issues, collaborating on content and providing outstanding brand experiences.
What were the stories that most resonated with you in the past year? We take another look at our countdown of the most-shared stories on PR Daily.
Attacks by gunmen on two mosques were streamed live, raising questions about tech companies’ responsibility in curbing violent videos. Experts urge users not to share the footage.
The fast-food chain promised to honor the artist’s request to bring back its spicy chicken nugget if his tweet could get to 2 million ‘likes.’ Online fans came through; so has the company.
A growing hunger for interactive content (as well as chummier chatbots), better algorithms for targeting purchase suggestions, and a seismic shift in the online influencer landscape.
Enter PR Daily’s Digital Marketing & Social Media Awards by Jan. 24 to earn recognition for your impressive digital communications.
The writer’s workweek and overall career arc can seem nebulous, so adding structure—as well as identifying clear objectives—can help you set your course and stick to it.
Are you looking to employ this popular marketing technique this year? Here are three things you should keep in mind.
To keep your readers engaged, use more precise, descriptive terms such as ‘breathtaking,’ ‘dazzling’ and ‘magnificent.’
Social media personalities with smaller audience sizes can revolutionize your marketing efforts. Consider these insights.
