Archive for February, 2020

Ragan Insider | PR Daily Staff

Share your social media journey for a chance to win $50

We’re conducting our first-ever Social Media Career Survey to learn more about how the technology has changed communicators’ career paths. Participants will get a copy of the results.

Ragan Insider | Ted Kitterman

Infographic: Crucial habits for PR industry leaders

What makes a leader effective for his or her organization? This graphic lists some of the qualities that can elevate your efforts and inspire your team.

Ragan Insider | Ted Kitterman

Women’s compensation trails men’s by 7.9%

Ragan’s 2020 Salary Survey finds that male communicators are far more likely than women to rate their pay as satisfactory—perhaps because men’s pay is markedly higher.

Ragan Insider | Kent Rawlings

How the internet of things can help marketers pinpoint their efforts

The connectivity of smart devices helps consumers find businesses, of course, but the inverse is true as well. Location information is just one element of the commercial toolkit.

Ragan Insider | Beki Winchel

Expedia to lay off thousands, influencer marketing trends, and TSA clarifies its TikTok stand

Also: Yorkshire Tea is caught in political crossfire, IHOP pushes National Pancake Day, Samsung downplays its data breach, and other stories.

Ragan Insider | William Comcowich

Fortify your press releases by ditching 10 overused words

Hackneyed phrasing is a red flag for journalists, yet PR pros often cram their messages with trite language. Here’s what to avoid, along with tips for trimming extraneous verbiage.

Ragan Insider | Russell Working

4 ways to prepare for a crisis—and respond where it counts

Controlling the narrative often isn’t possible in the free-for-all of social media. From educating leaders to responding in the right medium, a Florida International University expert offers tips.

Ragan Insider | Ted Kitterman

Infographic: Tips for creating ‘big rock content’

How do you ensure your content strategy will create something your audience can’t ignore? Here’s how you can take a big swing and repurpose your efforts afterward.

Ragan Insider | PR Daily Staff

Calling all CSR champions

PR Daily’s Corporate Social Responsibility Awards will recognize the best campaigns, projects and initiatives. Don’t miss the March 20 entry deadline.

Ragan Insider | Beki Winchel

Insights from Ragan’s Salary Survey, fashion school makes changes to quell outrage, brands court favor with exclusive items

Also: Ryanair’s chief takes heat over Muslim comment, Krispy Kreme debuts delivery for ‘leap day,’ PR pros identify the top trends in 2020, and more.

Ragan Insider | Robby Brumberg

3 ways to find and foster more workplace contentment

Focus on other people, accept that ‘perfect’ doesn’t exist, and seek happiness outside that cubicle.