3 crucial factors in overcoming messaging barriers

To establish and maintain credibility,consider the context of your words, mind your tone of voice, and recognize the tremendous importance of body language.

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Communication is much richer, subtler and more complex than just a straightforward exchange between a receiver and a sender.

This complexity can cause confusion—even with simple face-to-face communication. Communicating on behalf of a company is even harder.

Professor Albert Mehrabian‘s studies in the 1960s sought to demonstrate the crucial importance of nonverbal communication. He argued that communication between two people consists of the context of words (7 percent), the tone of voice (38 percent) and body language (55 percent). Although many professionals dispute those numbers, the crucial importance of nonverbal communication is undeniable.

The question for communicators is this: How do you overcome communication barriers (including lack of nonverbal cues) when dealing with diverse, often dispersed, audiences?

Context of words

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