4 tips for pitching industry influencers Want to get on someone’s radar? Follow SmartBrief writer Jesse Stanchak’s ABCDs of pitching influencers: “Appeal on a personal level,” “Be a problem solver,” “Create curiosity,” and “Don’t oversell it.” By Ragan StaffJan. 25, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.