Media Relations 8 trends PR pros should look for in 2016 Get on board (or ahead of the competition) with these up-and-coming strategies, tools and truths that will affect communications. By Gini DietrichDec. 18, 2015 SHARE Ragan Insider Premium Content Eight PR trends, seven PR blogs, six must-watch PR webinars, five PR books, four PR podcasts, three productivity tools, two Spin-Sucks crazy secrets, and the one PR tool you need for 2016. If I could sing, I would make a video of this song. Alas; you’ll have to sing it in your heads. Let’s talk about PR trends. Here are eight you should look for in 2016: To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.