One Big AI IdeaAllison Carter
One Big AI Idea: Rewrite for tone
The same information but many different ways of saying it.
Search Results (one big ai idea)
Artificial IntelligenceAllison Carter
One Big AI Idea: Sentiment analysis
From surveys to social media, AI can help you understand how people think and feel.
ONE BIG AI IDEAAllison Carter
One Big AI Idea: Transform content for other purposes
Write once and re-use many times.
ONE BIG AI IDEAAllison Carter
One Big AI Idea: Make AI your style editor
Getting an entire department – or company! – to use a particular style consistently can be like herding cats.
Case StudiesCourtney Blackann
Behind the iconic McNuggets with caviar campaign
How the restaurant used the moment to create fandom and a date night meal.
Artificial IntelligenceCourtney Blackann
4 truths to know about PR in the AI era
AI Is reshaping PR. Relationships are still the foundation.
HOW I GOT HEREIsis Simpson-Mersha
How a New York Life VP is preparing teams for the AI era
Chris Breslin of New York Life shares why you should always ask for feedback.
PRAllison Carter
These are the biggest trends from the upcoming PR Daily Conference
Coming to Brooklyn, New York June 3-5.
Artificial IntelligenceIsis Simpson-Mersha
Cisco comms leader on the real problem with AI-generated content
AI slop won’t break through the content economy. Austin Roth-Eagle of Cisco shares what actually does.
PRAllison Carter
The biggest comms surprises of 2026 so far
What practitioners say caught them off guard this year.
CAREER LADDERDavid J. Chamberlin
AI has changed entry-level hiring. Most interviews haven’t.
The challenge for interviewers is distinguishing between candidates who sound ready — and those who will become ready under pressure.
Case StudiesCourtney Blackann
Inside United Airlines’ ‘Mean Girls Day’ campaign and the pivot that made it work
Knowing when and how to shift focus makes the difference.
HOW I GOT HEREIsis Simpson-Mersha
Why writing skills matter more than AI for the next generation of communicators
Clarity builds credibility. If your audience can’t quickly understand it, they won’t trust it, according to Karen Freberg of the University of Louisville.
Daily ScoopCourtney Blackann
The Scoop: Grammarly CEO defends tool that cloned journalists in podcast interview — with host who was cloned
Plus: OpenAI ends Sora abruptly; DoorDash launches relief program for drivers.
Artificial IntelligenceBrian Pittman
4 ways to amplify creativity with AI
Viral music creator shares five ways comms can boost innovation with AI instead of outsourcing it.
