One Big AI Idea: Rewrite for tone
The same information but many different ways of saying it.
The same information but many different ways of saying it.
From surveys to social media, AI can help you understand how people think and feel.
Write once and re-use many times.
Getting an entire department – or company! – to use a particular style consistently can be like herding cats.
The team used wild mascot antics and a range of activations to make the Pop-Tarts Bowl an annual meme-worthy spectacle.
ChatGPT, Copilot, Gemini and Claude face off in an epic battle. Who wins?
Prep to keep the speaker conversational but prepared for curveballs.
Use these messages instead.
Spirit’s messages to travelers and investors about its Chapter 11 filing offer insights into effective change comms.
Come up with some ideas yourself — then let AI fill in the gaps.
Shaw shared his ‘Dream State’ internal comms workflow during Ragan’s Internal Communications Conference.
Plus: Harris takes risky interview on Fox News; Bath & Body Works apologizes for ‘klandle.’
This new feature will highlight practical ideas that communicators can implement into AI workflows today.
Winners will be revealed on Dec. 11 at the Chelsea Pier City Winery in NYC where Top Agencies will also be honored.
Winners were celebrated during a special awards luncheon in New York City on Friday.