The top 3 challenges for new PR pros

There’s plenty to learn for a new communicator just joining the industry. Here’s how to survive the toughest challenges of the first year.

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Getting your first PR job, or any job for that matter, can be both thrilling and terrifying. Not only are you excited to start your career, but you’re eager to make a good impression.

Although college and extracurricular activities will provide skills you’ll need to navigate the workplace, every entry-level PR pro will face new challenges, especially in the agency world.

To help get you on track, here are three common challenges—as well as tips to overcome them.

1. Managing your time

As a new PR professional, you will likely be surprised at the amount of work on your plate. From compiling briefing documents, media lists and agendas, to researching speaking and award opportunities, your average day is typically booked solid, all while learning new responsibilities and fielding inbound client requests. There are times (especially at the beginning of your career) when your workday will seem very chaotic. To mitigate this, it’s imperative that people just getting into the industry develop strong time management skills early on.

Here are a few tips below that will ensure you’re making the most of your time:

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