
RECOGNITION
Each category winner will receive:
- A featured write-up in a Special Edition of Ragan.com
- An elegant trophy
- One complimentary registration to any Ragan event, webcast, or conference within 12 months of winning
The winners of the Grand Prize categories also will receive a one-year membership to Ragan Training —a premium online training library featuring hundreds of hours of the very best content from Ragan events. Find out more about the site here: https://ragantraining.com/
PR Daily’s 2019 Content Marketing Awards celebrates work from agencies, in-house teams and independent consultants. We’re looking for impressive creative content that told stories strategically. We want to know how you tapped into the way people consume content today and used that to your brand’s advantage.
PR Daily will recognize marketing and communications professionals who write, edit, film, curate, broadcast, publish or just plain create superb content to promote their brand or organization.
Tell us about the content you created to meet a larger marketing goal, such as building brand awareness or finding a fresh talent pool. You can also submit the content and campaigns themselves. We invite you to enter as many categories as you’d like in this year’s competition. Don’t forget our Grand Prize category, “Content Marketing Strategy of the Year,” which will shine a spotlight on the best work in the industry.
What makes a winner? Learn more about last year’s winners to see how your work measures up.
Please read this page in its entirety before submitting your entry.
CATEGORIES
CONTENT MARKETING FOR THE PURPOSE OF
Brand Awareness
Customer Engagement
Lead Generation
Reputation Management
Talent Recruitment
CONTENT MARKETING ASSETS
Article
Audio Storytelling
Blog
*NEW!* Brand Journalism
Content Series
Electronic Publication or E-newsletter
Influencer Content Marketing
Infographics
*NEW!* Interactive Content
*NEW!* Microsite
*NEW!* Multiplatform/Omnichannel Content
*NEW!* Newsjacking or Trend-Related Content Marketing
*NEW!* Partnership with Media
*NEW!* Personalized Content Marketing Strategy
Print Publication
Social Media
Sponsored Content
User-Generated Content
Video
*NEW!* Virtual/Augmented Reality Content
Website
*NEW!* White Paper
CONTENT MARKETING CAMPAIGNS
*NEW!* B2B Services Campaign
*NEW!* Consumer Products Campaign
*NEW!* Education Campaign
*NEW!* Financial Services Campaign
*NEW!* Food and Beverage Campaign
*NEW!* Health and Wellness Campaign
*NEW!* Media and Entertainment Campaign
*NEW!* Technology Campaign
*NEW!* Thought Leadership Campaign
*NEW!* Travel, Hospitality and Tourism Campaign
PEOPLE AND TEAMS
*NEW!* Blogger
*NEW!* Content Editor
*NEW!* Content Strategist/Visionary
*NEW!* Content Studio
*NEW!* Content Team
*NEW!* Podcast Host
*NEW!* Social Media Marketer
*NEW!* Video Producer/Visual Storyteller
GRAND PRIZE
Content Marketing Campaign of the Year
Content Marketing Strategy of the Year
*NEW!* Content Creator of the Year
HOW TO ENTER
On the entry form, be sure to include a thorough synopsis explaining the purpose and scope of your project. We suggest that the synopsis be around 1,000 words (max: 1,250 words) and include the following sub-headings (when applicable):
- Goals
- Strategy and tactics
- Execution
- Evaluation: success, results or ROI
Be sure to follow the guidelines laid out in the category descriptions, as the judges will look for those elements when they select the winners.
You will be able to upload up to five additional documents to your submission. We encourage you to include press releases, design concepts, videos, analytics, testimonials and anything else you feel will give us a better sense of your project. Proprietary or internal information can also be attached and will not be shared with the public.
Supporting documents that can’t be uploaded to the system should be mailed to:
Brendan Gannon
Ragan Communications
10 S. LaSalle St., Suite 310
Chicago, IL 60603
ELIGIBILITY REQUIREMENTS
These awards are open to in-house, agency and independent communication practitioners in the private, corporate, nonprofit and government sectors. Enter your work, the work of your organization or submit entries on behalf of your client.
Companies from around the world are welcome to enter as long as the entry is submitted in English.
Contact Brendan Gannon to find the perfect category for your campaign or project. You can reach him at 312-960-4407 or brendang@ragan.com
This year’s program is open to any work executed between Jan. 1, 2018, and June 28, 2019, inclusive.
ENTRY FEES
The fee for this program is $295 per entry.
Entry fee for either Grand Prize category is $395.
A late fee of $100 per entry will be added to all entries after 11:59 p.m. Central time, June 28, 2019.
Frequently Asked Questions
Why should you apply?
Our award programs help you measure the success of your work and prove the value of your contributions to your organization. You can set yourself apart in the industry as an expert, which will open doors throughout your career. As a winner, you’ll earn publicity for your brand across our websites and social media audiences, free training at a Ragan conference of your choice, a custom write-up about your campaign and a trophy.Who can enter?
Entries may be submitted by organizations worldwide. The only requirement is that entries be submitted in English. Most programs are open to in-house, agency and independent communication practitioners in the private, corporate, nonprofit and government sectors. Our Nonprofit PR Awards are reserved for nonprofit organizations.What does it take to be a winner?
Although each award program is unique, we look for top-quality work that shows clear, bold and creative ideas that benefit your business or client. Please provide metrics or media coverage that back up your claims, and share creative collateral such as videos, visual design or websites that were a part of your project. Please look at our past award winners to see what gets recognized and rewarded. We encourage you to submit the same campaign to multiple categories, if you feel they are relevant. Doing so increases your chances of winning.What are the entry requirements?
The entry form requires that you submit a synopsis explaining the purpose and scope of your project. The synopsis—1,000 to 1,250 words, please—should include the following sub-headings (when applicable):- Goals
- Strategy and tactics
- Execution
- Evaluation: success, results or ROI
Why are some deadlines extended?
We extend deadlines based on applicant needs and upcoming promotional opportunities.Who are the judges?
We currently work exclusively with an external judging partner. We are not looking for new judges for our programs at this time.When will I find out results?
We try to announce a list of finalists six to eight weeks after the close of the program. The announcement of the winners comes about three to four weeks after the announcement of the finalists. Each announcement will be made with a headline on our website, in our daily email newsletter and on our social media platforms. Emails notify entrants in advance of these announcements. As deadlines are extended, so are expected announcement dates.Additional Questions
Additional Questions
If you have any questions about the program or problems submitting your entry, please call Brendan Gannon at 312-960-4407 or email him at brendang@ragan.com.
Sponsorship Opportunities
Sponsorship Opportunities
If you are interested in sponsoring one of Ragan Communications’ award programs, please contact our sponsorship team at sponsorship@ragan.com.