Broadcast news has a measurement problem. PR pros should learn from it.
A recent episode of Jon Stewart’s new Apple TV show suggests that the big cable outlets might not have great numbers about their real engagement.
A recent episode of Jon Stewart’s new Apple TV show suggests that the big cable outlets might not have great numbers about their real engagement.
Also: Carhartt partners with Warner Bros. for Batman-inspired workwear line, Activision Blizzard CEO welcomes lawsuit settlement and more.
The chief communications officer for Lockheed Martin shares the fundamentals of PR greatness and developing your ‘growth mindset.’
The agency vice president offers a look at her work, her book recommendations and best career advice.
PR pros are positioned to make informed and meaningful environmental gains.
Edelman’s special investigation of trust in health care shows the deep damage done to institutions by the COVID-19 crisis.
After a traumatic couple of years, it’s time to reintroduce yourself from a place of compassion and care.
The B2B media veteran offers insights from his storied career.
The #StillFarming campaign sought to show support for American farmers and communities during the pandemic. It won in the ‘Crisis Management’ category of PR Daily’s 2021 Digital Marketing & Social Media Awards.
Your customers now expect opportunities to participate in content creation and feeling like a brand insider.
Data from Pew Research shows that workers with a college degree are reporting more wages, flexibility and career growth after switching jobs.
Runner Allyson Felix called out Nike in 2019 for the company’s lack of maternity protections for sponsored athletes. But what about smaller influencers?
The director of communications and PR Daily Advisory Board member shares what it’s like to spend a day in her shoes.
A PR student outlines her hopes for industry mentorship—and what would-be industry mentors can do to help the next generation of PR talent.
The fight for comms talent demands that agencies change how they operate, from client relations to internal decisions.