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One PR pro makes the case that organizations who are serious about racial equity and diversity should interrogate all the places their budget is spent—and allocate resources to diverse vendors.
The award-winning musical about America’s founding fathers made a splash on Disney+ over the holiday weekend. Here are some takeaways for the communications set.
Tell us how your job as a communicator has changed, including what’s working for you in this short survey. Use the results to benchmark your efforts.
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The update to the guidelines for measuring your communications programs includes greater inclusion, transparency and integrity.
After the COVID-19 crisis, you need accurate data and insights to inform your messaging.
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By prioritizing listening, storytelling and backing up words with actions, the organization is working to create positive change and promote health equity.
Here’s how reporters say you can get their attention during these turbulent times.
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Apply the principles used by The Trevor Project to craft messages that respect your audience’s diverse, intersectional identities.
Traditional brand experiences are being replaced by virtual interactions and activations—but consumers desires haven’t changed. Authenticity and empathy still lead the way.
