A blog is a bit like a steam train.
Both entities require continuous supplies of fresh fuel and freight—and a conscientious engineer to steer toward your desired destination.
Instead of shoveling coal all day to keep the steam train flame lit, bloggers must doggedly sling content to satisfy the insatiable maw of the internet. You either keep cranking out the goods, or your marketing money train comes to a screeching halt.
Here to help you keep those blogging fires burning hot and bright is an infographic published on Social Media Today that’s stocked with 65 fresh content ideas.
If you’re feeling stuck or creatively tapped out, try crafting posts that are:
- Useful, such as how-tos, explainers, case studies or an “ultimate guide to solving <insert relevant industry problem>.”
- Generous, which could be a link roundup, an interview, a profile of a nice person or an inspirational piece.
- Timely, which could entail newsjacking a current event or famous figure.
- Controversial, if you’re feeling sassy. You produce a “debate” article that shares two sides of an issue, or you might try a “prediction” piece or a “what if” post.
A dead or even bland blog can turn off customers and derail your business. Don’t let a lack of creativity keep you from chugging toward content marketing glory. Read the rest of the infographic for more fresh blogging ideas.