Infographic: How to replicate Apple’s marketing triumph

The tech juggernaut continues to prosper in the marketplace. Here are 10 lessons brand managers can learn from the company’s sustained success.

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Ragan Insider Content

How does Apple stay so dominant in a heavily saturated industry?

Even with the large price tag that accompanies its products, the tech giant somehow continues to have consumers queuing up at its doors every time it releases one of its new products.

Its success is not an accident. There is careful research, planning and execution involved in every facet of its campaigns.

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