Journalists and social media users had mixed reactions to the offering touting itself as ‘mouthwatering’ as well as innovative. The PR effort landed chatter and media coverage.
The two companies, among the biggest names in digital publishing, are slashing their workforces to meet profitability and other priorities. How can PR pros respond?
Use digital platforms to help you build buzz, facilitate audience interaction and forge genuine connections.
Employees want to work for a company with a positive workplace culture. Find out which organizations were named ‘2019 Best Places to Work,’ according to Glassdoor reviews.
Sure, a book can spark ideas and inspiration, but your writing won’t actually improve until you start putting words on the page.
The company’s senior manager of social media says online marketers must put consumers first, think of each platform and prepare with mobile devices in mind. Consider these takeaways.
The photo-sharing platform used the rival channel to quell scuttlebutt that the app was limiting the reach of new posts. Despite its explanation, many users are demanding algorithm changes.
Are you considering changing it all up in 2019? Here are some reasons you might want to step on the brakes before ripping up your old style guide.
Check out these examples of useful videos for internal and external outreach.
Get in front of 300+ digital communicators at our Social Media Conference for PR, Marketing & Corporate Communications.
The company said it ‘missed the mark’ with a print ad that disparaged cellulite on women’s bodies. Is the apology enough to satisfy angry consumers?
PR Daily’s 2019 Digital PR & Social Media Awards are open now. Submit social media campaigns, contests and more. Save $50 when you enter by Feb. 15.
The automaker faces a lawsuit and public claims that black employees were harassed and threatened at a factory in Ohio. After a slow start, GM has ramped up its messaging online.
Just getting started in the PR field? Here are some tips to survive your first job or internship. For those who’ve been around, it’s a chance to see their work with fresh eyes.
Whether it’s accuracy or the call to action, you juggle multiple elements whether you’re writing an internal story, a press release or a blog post. Checklists will keep your work sharp.
