Sarah Madsen

Sarah Madsen is a communications, brand, and marketing leader with over 15 years of experience bringing clarity and momentum to organizational priorities through impactful storytelling. She serves as Assistant Vice President of Brand and Communications, where she leads with a strategic, future-focused approach. Specializing in executive communications, media relations, strategic messaging, employee experience, and stakeholder engagement, she shapes narratives and experiences that inspire trust, strengthen reputation, and drive connection. She is passionate about creating meaningful impact through communications that reflect both vision and authenticity — positioning organizations for what’s next while honoring what matters most.