Results for Articles:
Your blog post or video might be captivating and inspiring, but unless you spread the word, it won’t reach your target audience and beyond. Try these approaches.
2/22/2017 2:49:00 PM
When your organization makes headlines for the wrong reasons, it’s time to act. Here’s what communicators can do after disaster hits.
2/13/2017 2:48:00 PM
We've been at this online networking and branding thing for a while now, yet some persistent sins of omission or commission are hindering people's and organizations' success.
2/9/2017 2:51:00 PM
Successful digital marketing takes loyalty, innovation, content marketing skills, adapting to changing trends and more.
2/8/2017 2:52:00 PM
From the rise of messaging apps such as Snapchat and Facebook Messenger to paying for online posts, here’s what PR and marketing pros should embrace this year.
2/8/2017 2:45:00 PM
If you’re thinking of harnessing the power of social media power users in your next campaign, these steps can help.
2/7/2017 2:51:00 PM
Although brands, content and audiences vary, these tactics can help social media managers make the most of the text they post on the hugely popular visual platform.
1/30/2017 2:48:00 PM
Have you ever played the game that requires you to choose between two unsavory options? Here’s a version for communications pros.
1/26/2017 2:52:00 PM
Using social media platforms can boost your success in pitching, if you know how to use them properly. Consider these tips.
1/25/2017 2:52:00 PM
Criticism, even when constructive, can be a hard pill to swallow. Here’s how you can make the most of it—and to know which comments to ignore.
1/24/2017 2:49:00 PM
Preparing for reputational firestorms can be easier and more effective for communicators who heed data and draw relevant insights. Learn from these examples.
1/20/2017 2:46:00 PM
The visual information packages are shared three times more than any other social media content. They’re also popular with journalists.
1/19/2017 2:45:17 PM
Digital marketers who know how to tap into current conversations and keep their finger on the pulse of consumer trends can see huge success. Here’s what you should know.
1/17/2017 2:51:11 PM
The president-elect has attacked several organizations in speeches and through tweets (most recently, CNN), causing brand managers to scramble for responses. Here’s how to mount a defense.
1/13/2017 2:53:02 PM
Edelman Digital’s recent report on 2017 communications trends showed an increase of immersive video content to captivate consumers and partnerships with influential online users to power campaigns.
1/13/2017 2:51:09 PM