When brands should delete tweets

After an epic Twitter rant on Tuesday, Donald Trump deleted tweets. Certainly, the topic has come back at your workplace. Here are guidelines.

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He raged against the election results Tuesday night, labeling them a “sham” and a “total travesty.” He cried revolution and, in classic middle-school fashion, mocked NBC News anchor Brian Williams for calling him out on the air.

.@bwilliams–wouldn’t you love to have my ratings?

— Donald J. Trump (@realDonaldTrump) November 7, 2012


That’s business as usual from The Donald, a harlot for publicity and vociferous critic of President Obama. What’s new is that Trump deleted a couple of tweets from Tuesday night: namely, the one calling for revolution and prematurely asserting that Obama had lost the popular vote. (The president ultimately won the popular vote.)

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