Health Care
The Power of Online Ratings & Reviews
Caution! Patients search online to find providers, and what they find could make or break your health care reputation.
Internal Communications
6 steps to crafting an internal social media plan
The power of social media cannot be denied. It enables organizations to share their stories, engage with customers and build a presence.
PR
Prepare for a crisis: 13 tips
Whether it’s an employee’s racist tweet or a federal investigation, your organization will face a crisis. Here’s how to prepare—and come out ahead.
PR
10 techniques to beef up your networking
Plunging into a crowd and trying to connect can make you feel like a low-end used-car salesman. So, how can you connect genuinely and get the most out of conferences and other business events?
Writing & Editing
Journalism in the social media age
How journalists use social media to source stories and disseminate news.
Writing & Editing
10 punctuation essentials
This guide explains 10 types of punctuation marks to help writers make the most of their missives and ensure their communiques are clear.
Writing & Editing
10 ways to improve your writing today
Whether you’re composing a press release, a blog post, a script or executive talking points, these techniques will enhance your communication.
