It’s full of poor grammar, verbose passages, incomprehensible wording and undefined acronyms. That bad writing undermines productivity as employees waste time trying to understand reports and misinterpreting instructions.
Public relations teams can improve that situation—not with another red-lined review, but by creating writing centers where they can help others in the organization improve their messaging. With their strong backgrounds in writing and storytelling, PR pros are well suited to manage writing centers.
Free guide: 10 ways to improve your writing today
PR would also benefit. PR would gain greater recognition throughout the organization, a chance to improve relationships with other departments, and better understanding of the organization’s inner workings. In working with individuals in other departments, PR might also uncover interesting stories for corporate communications.
Case study: Writing help for bank examiners