7 questions to ask yourself before pitching a reporter

Here are the factors one marketing and PR firm instructs its clients to consider before the launch of a product or service.

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No one has it down to an exact science (but if you do, please share). But there are a few questions that can help along the way.

Marketing and PR firm Market Council is sharing its expertise with the public relations community. As detailed in a recent post on its website, here are the questions the company asks clients who are looking to launch a product or service:

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