Measurement

Michael DesRochers

Internal email benchmark report key findings

What if the metrics you trust most about your internal emails are telling you the least about whether anyone actually cares?

Courtney Blackann

Stop focusing on the wrong metrics.

Michael DesRochers

A better framework for internal communication success.

Mike Prokopeak

AI is making it practical to analyze large volumes of employee and customer comments, transcripts and open-ended survey responses.

Michael DesRochers

If you’re reporting results but still struggling to prove impact, the problem might be how you interpret the data.

Ragan Insider | Courtney Blackann

What to look for and how to track changes.

Michael DesRochers

Twelve proven ways to connect internal communications measurement to the outcomes leaders care about most.

Ragan Insider | Courtney Blackann

Focus on what your audience expects you to know.

Ragan Insider | Courtney Blackann

3 prediction tricks to help guide your media strategy.

Ragan Insider | Courtney Blackann

Metrics to help tell the story of your placement success.

Evan Zall

Why the value of media coverage accelerates after the story runs.

Ragan Insider | Courtney Blackann

3 points for creating better charts and graphs.

Courtney Blackann

Start with a clear purpose and define inefficiencies.

Ragan Insider | Courtney Blackann

Turning data into compelling, media-worthy stories.

Jacqueline Keidel Martinez

How do you tie customer acquisition to a single Reel?