Measurement

Mac Worsham

Only trust gets graded on vibes

You measure cash daily and morale quarterly. The asset underwriting both goes unwatched.

Michael DesRochers

Internal communicators who think like product managers, not publishers, help employees understand and act, not just stay informed.

Allison Carter

You’re missing one vital step.

Allison Carter

Are your internal communications delivering results leadership can see?

Allison Carter

It’s time to stop counting clips and impressions.

Greg Stortz, Director of Engagement, Interact

Why producing more content may be doing less to help employees feel connected.

Michael DesRochers

What the first six months of 2026 revealed about the strategies, tools and priorities shaping internal communications now.

PR Daily Staff

Leadership still wants clear ROI, but traditional metrics and reach no longer tell the full story.

Michael DesRochers

What if the metrics you trust most about your internal emails are telling you the least about whether anyone actually cares?

Courtney Blackann

Stop focusing on the wrong metrics.

Michael DesRochers

A better framework for internal communication success.

Mike Prokopeak

AI is making it practical to analyze large volumes of employee and customer comments, transcripts and open-ended survey responses.

Michael DesRochers

If you’re reporting results but still struggling to prove impact, the problem might be how you interpret the data.

Ragan Insider | Courtney Blackann

What to look for and how to track changes.

Michael DesRochers

Twelve proven ways to connect internal communications measurement to the outcomes leaders care about most.